Masaka Leather is an Indian luxury leather brand that produces exquisitely designed wallets and messenger bags for men.
The founding team’s philosophy is that the everyday working professional should not only dress for work but also accessorize for it. They asked us to create a brand that expresses this value.
We started with the visual representation of this philosophy. We created a logo that is simple, and yet has design nuances and a strong colour to illustrate quality and luxury. We then translated the same look-and-feel to a clean and elegant e-commerce website design. The website is easy to navigate and prioritizes product images over excessive textual content, creating a sense of exploration for the customer.